What is Viral Marketing? How Does it Work? The Secrets to Viral Marketing.

Viral Marketing Campaigns by Zomato and Burger King
  • Nike: “Just Do It”
  • Apple: “Get a Mac”
  • Iphone: “Shot on Iphone”
  • Pepsi: “Is Pepsi OK?”
  • IHOP: “IHOb”
  • Absolut Vodka: “The Bottle”
  • Red Bull: “Stratos”
  • Marlboro: “The Marlboro Man”
  • Dos Equis: “The Most Interesting Man in the World”
Iphone created the campaign Shot on Iphone
  • Capitalize on controversy and shock value.
  • Set yourself apart from fake news.
  • Be a problem-solver.
  • Tap into trends.
  • Narrow your target.
  • Don’t get discouraged.



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Anu Malra

I am a Growth Hacker, I have been involved with start-ups for the past 8+ years, helping them to identify and develop growth channel to drive ROI.